We are currently seeking a Social media & Marketing Intern. The primary role of the social media and Marketing intern is to assist the entertainment department with its recruitment communications’ efforts, across different platforms, on a daily basis. The intern will gain an understanding of the department’s organizational structure and how its cross-functional relationships affect other areas of the corporation. Also, he/she will help increase brand awareness by developing and publishing relevant content, maintaining all social media platforms and analyzing data reports on all online active networks.
Keep up with the social media calendar and schedule posts/updates accordingly.
Post relevant content that creates a high rate of engagement with our online communities.
Keep up with Casting and Booking recruitment requests and start ad campaigns according to the department’s needs.
Research and share content that will increase audience interaction.
Help execute and plan social media campaigns from initial steps to final reporting stage.
Respond to comments or messages across all platforms in a timely manner with the appropriate information and with a friendly approach.
Research stories, content or articles that are relevant to our audience and create new content based on popular or important subjects.
Develop/draft story ideas and pitches to support overall brand awareness.
Write press release/media alerts to support upcoming auditions, job openings, team member’s stories, events’ coverage, etc.
National media and educational institutes outreach and partnerships.
Check website’s content as needed
Proofing overall marketing and PR materials.
Other communications’ duties as needed.
Label and archive digital content received from team members onto the respective libraries.
Maintain and upload digital content onto the appropriate folders.
Complete other digital media projects as assigned.
Conduct and compile “Competitive Analysis” research, update folder on a bi-weekly basis.
Find video or photo content within our team members’ network, receive proper consent, and archive for later use.
Regularly check on industry competitors for online best practices.
Best venues to hold auditions.
Advertising sources for all entertainment disciplines.
Find recruiting data that’d help develop successful advertising campaigns.
Analyze reports from all online platforms to assess trends and activity on Carnival Entertainment’s website.
Analyze auditions’ ad campaigns reports to increase success rate for future ones.
Use Google Analytics, Facebook Insights and Instagram stats.
Must be working toward a bachelor’s degree in communications.
Detailed oriented with strong written and verbal communications skills.
Familiarity with mainstream social media platforms.
Creative thinker and self-motivated.
Experience with Microsoft applications.
Knowledge of photo and video editing skills.
Basic Photoshop skills are a plus.